Open for consulting
I'm João, a software engineer from Brazil. I build backend systems, run cloud infrastructure and teach software engineering. Here you'll find my consulting work, my products and what I write.


Fixed-scope technical diagnosis for companies that need more control over their cloud and backend, with a written plan they can act on.
Software products I build and run, and the experience behind my consulting.
Management software for small businesses. Apgees Clubes, its subscription and access module for renewals, is part of the same product.
Real-time inventory management, focused on data consistency and concurrency at scale.
Cloud cost management for AWS, Azure and GCP: real-time cost monitoring, forecasts, optimization insights and budget alerts.
AI-powered meal planning and nutrition tracking, with personalized plans, macro tracking and grocery lists.
Technical notes on production systems, architecture and the practice of software engineering.
Internationalizing software is not mainly translation. Four markets show how business rules, fiscal documents, identifiers, and workflows reshape architecture.
Frameworks change faster than systems. Sustainable architecture protects business behavior, data, and operational knowledge without abstracting everything.
Software rarely becomes legacy because of its language. It becomes legacy when changing business rules outgrow the architecture built to contain them.
Have a system that needs a second look, or a product idea to discuss? Start with a short message.